IHOb? AYFKM?

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Will Truman

Will Truman is the Editor-in-Chief of Ordinary Times. He is also on Twitter.

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15 Responses

  1. fillyjonk fillyjonk
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    says:

    1. I predict the “rebrand” will last approximately a week
    2. I guess “International House of Stupid Marketing Decisions” was already taken
    3. I suppose outlets vary, but I’ve never eaten at an IHOP that was….good. At best they’re mediocre – road-food for when you’re unwilling to take a chance on “Rosalita’s Tex-Mex” or “Ma’s Diner.” Because Ma’s Diner might be great, or it might be so terrible you wished you’d gone to IHOP, or even McDonald’s, instead. (And you can’t always tell by the number of in-state license plates at a place, no matter what my dad used to say about roadfood)Report

    • Avatar Murali in reply to fillyjonk
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      says:

      I have very fond memories of IHOP. When I was twelve we went to the US for a holiday. There were a lot of breakfasts which we had at the various IHOPs as we drove from Florida to California. its somewhat sad that it never really got international. Same way its deeply unfortunate that you cant really get chicago style deep dish pizzas outside of the US (and maybe sicily).

      Im pretty sure IHOb stands for International house of breakfast.Report

    • Avatar Michael Cain in reply to fillyjonk
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      says:

      Years ago, when fast food places were still rare in the Midwest outside of the bigger cities, my father traveled Nebraska and parts of Iowa and Minnesota doing field audits and safety inspections for an insurance company. He had a list of pretty much every decent place to eat in all of the small towns. When it got to summer and people in the office were taking off on driving vacations, his list was quite popular, as people wanted at least the first day’s meals to be good.Report

      • fillyjonk fillyjonk in reply to Michael Cain
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        says:

        Jane and Michael Stern also got low-level famous for publishing books of undiscovered-gem restaurants back in the 1980s.

        My dad was always big on stopping at local places. I remember some of them were extremely good and others were terrible, like, “I would rather go hungry for the next twelve hours than eat what I ordered” terrible. On regular routes we took (to relatives) we figured out what and where the good places were and planned stops at them.Report

  2. Avatar Marchmaine
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    says:

    IHOb…bq?Report

  3. Avatar Aaron David
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    says:

    International House of breaky? (but what about din-dins?)Report

  4. Avatar Vikram Bath
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    says:

    Somewhere some media manager in their organization is counting it as a win that we are talking about them.

    And I’m not even sure they are wrongReport

    • fillyjonk fillyjonk in reply to Vikram Bath
      Ignored
      says:

      No, they’re probably not wrong. But it doesn’t make me any more likely to eat there, so I’m not sure how far the win goes. (I suppose it comes down to, “Does it make more people go eat there?”)Report

      • Avatar Vikram Bath in reply to fillyjonk
        Ignored
        says:

        Agreed. And they’re going to have to print up new menus and signs and all that. It’s not like it’s free.

        I have so many fond memories of going there in my childhood, but I went there some ten-ish years ago and couldn’t believe how bad it seemed to be. I wonder if it was always that way or if my tastes changed. Probably the latter because I used to love the Olive Garden tooReport

        • fillyjonk fillyjonk in reply to Vikram Bath
          Ignored
          says:

          They’ll use stickers on the menus. Stickers that can be peeled off when the inevitable “ha ha we were just kidding about the name change” media-thing drops.

          I ate at them a FEW times when I was a kid, and yeah, I remember them being better than they are now. But (a) I was a kid and (b) all I ordered was one of the goofy pancake things (and the different syrup flavors where an attraction). Now that I’m an adult and have to actually watch what I eat….well, the other menu offerings are not that great and frankly I can even make better pancakes at home.Report

  5. Avatar Jaybird
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    says:

    Has anyone said “booty” yet?Report

  6. Avatar Iron Tum
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    says:

    Bagels. International House of Bagels.

    They can serve The Italian Bagel the Mexican bagel, the Swiss Bagel…Report

  7. fillyjonk fillyjonk
    Ignored
    says:

    Maybe they’re banking on “insect food” as the next big trend, and it’s really International House of Bugs.

    (And yes, I know: there is a certain amount of insect parts allowable in flour according to Federal standards. I try not to think about it)Report

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