The Donald isn’t Teflon- we’re just doing it wrong
A billionaire real estate developer might make for an odd working class political (anti-)hero, but he has always projected the over the top caricature of what a working stiff might think being rich would be like. And his outer borough accent conveys a disarming familiarity that impossible to fake.
So how do you chip away at this rapport? You start by shattering the illusion that Trump is a friend of the little guy. To his credit, Trump possesses an uncanny ability to perceive, identify, and harness the wants and needs of the average Joe. The problem is that Trump takes this unique insight into the middle class and exploits it for his own gain.
From: You Can Stump the Trump