The Rosin Gambit
One-time OT-er-before-it-was-OT Fredrik deBoer weighed in recently on Hanna Rosin’s defense of the title of her book in Time magazine, which New Dealer spotlighted not long ago. His take on her provocative title is exactly what mine has always been, except I’ve never been able to put it to words so exactly:
The Rosin Gambit is when you present a provocative title or headline, then admit that the specific title or headline’s argument is misleading or wrong, then proceed to argue as if it were true despite this admission.
Headline: “Men Are Obsolete.”
Subhead: “5 reasons we are definitely witnessing the end of men.”
First sentence: “How do I know men are finished?”
First two sentences of second paragraph: “Are men literally obsolete? Of course not, and if we had to prove that we could never win.”
First sentence of last paragraph: “When I think of the world after the end of men, I think of the world my son will inherit.”
I get that trolling for readership by writing a headline that you don’t actually want to defend is part of the deal, but sheesh.