I bet you don’t think this post is about you, do you?
Have you ever encountered one of those bloggers who is just the perfect mix of self-denial, insecurity, arrogance, and unoriginality that everything they write seems flat and insincere, contrived, and sort of … regurgitated? Or take all those qualities and add to the mix a real flare for name-calling and self-aggrandizement, and you get a real shouty, boorish, almost 4th grade “I’m the best look at me” bullying sort of blogger. Lots of heat, but no light. I know a few bloggers like that, but I bet they don’t know I’m talking about them. It’s a kind of reverse-vanity.